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  As spring has fully come into its power and the fresh air is filled with the scent of flowers, we continue our series of fascinating interviews, presenting you the insights of a worldwide known e-Commerce expert - Ron Rule. A celebrated book author, he has revealed his personal success story and shared some useful tips for arising online shop owners. Enjoy! Ron, you’re a highly recognized e-Commerce writer and marketing specialist. Can you tell us a little bit about your life story? How did you end up being a customer engagement specialist? Most people tend to start on the marketing side and then pick up some technology skills as they go, I was the complete opposite - the nerdy kid in the 80's and early 90's who was tinkering with computers and learning how to program while everyone else was playing sports. I had a couple sales jobs in my late teens and early 20’s, going door to door selling ads and picking up some cool psychological tricks in doing that, but I was still alwa...

  Cart2Cart continues its interview series, getting lessons from prominent people of e-Commerce industry. This time, our interviewee is the man driven by passion to internet marketing - Toni Aničić, e-Commerce Consultant at Inchoo and Magento Certified Solution Specialist. Cart2Cart asked Toni a several questions concerning the company he works at, post-migration SEO tips, conversion rate boost, Magento 2 expectations and his personal career path. Toni, the community knows you as e-Commerce Consultant at  Inchoo , but we are sure this is not the only thing you can boast about. As they say “A talented person is talented in everything”. So tell us, please, what do you feel passionate about except e-Commerce? I'm extremely passionate about all sorts of internet marketing stuff as a "T" shaped marketer with deep specialization in eCommerce and SEO. If you meant outside the work, well, I like to play League of Legends, taste home brewed beers and enjoy vacations on a beautiful...

  Despite being fairly young, this gentleman has achieved quite a lot in his professional life. He is a certified Magento developer, an overall e-Commerce platforms expert and an incredibly cheerful and outgoing person. Thus, check this fascinating interview and with the explicit answers from the truly unique - Alexander Huyghebaert. Alexander, to start off our interview - can you please tell our audience a little bit about yourself? What hobbies and passions do you have besides Magento development? Besides working at Indie Group as Magento developer, I also have my own company where I do Magento development and some regular web development. Besides working there, I’m also a president of the association that doesn’t have lucrative purposes. In this association we organize events for youth in the neighborhood. Besides that I’m also working as a restorer of an old Mini Cooper ☺. What would you say is the best thing about working at  Indie Group , how many positions did you switc...

  Cart2Cart continues the series of fascinating interviews with top e-Commerce experts. This time, we had a privilege to speak with Andrew Bleakely - the worldwide known software developer, SEO specialist and overall e-Commerce guru. So, without further ado, let’s get right into the curious things Andrew has shared with us: 1. Andrew, you are quite a versatile person. At this point, you’re internationally known as an expert who specializes in many aspects of e-Commerce at once. But how has your career started? What would you say is your favorite e-Commerce activity? Is it development, SEO or, maybe, writing platform’s reviews on your website? A:I started as programmer writing desktop software and server scripts but as the 2000’s wore on it became apparent that the web was where you needed to be to stay relevant. I spent the beginning of my career moving applications from servers to the web for companies so ecommerce was always a constant. Being so early in the game I saw a lot of r...

  Cart2Cart is excited to present the interview with the creator of " A Better Lemonade Stand " e-Commerce incubator, talented blogger, and worldwide known digital market expert - Richard Lazazzera. As a writer of books and highly popular articles he knows exactly how to intrigue the reader and provide him with useful tips. And today, he has kindly agreed to share his thoughts with our readers: 1. Richard, your e-Commerce incubator is immensely helpful for e-merchants starting their own businesses. Now, that you have over 20,000 monthly readers, you can be described as a celebrity in the e-Commerce blogosphere. What reasons made you choose this particular career path? A: I fell in love with e-Commerce over four years ago and I started blogging about e-Commerce two years later. A Better Lemonade Stand really began as just a way for me to distill and journal my thoughts and ideas about e-Commerce. It quickly evolved from a place to journal my thoughts to an incubator that suppo...

  At his 30, he has already started 7 successful organizations and can boast with a variety of achievements. His last project is Ometria, a technology company with an e-Commerce intelligence platform. That’s why Cart2Cart made a step forward and tried to find out more about a brilliant experience of young and successful entrepreneur. So, let’s discover tips and tricks from infant prodigy - Ivan Mazour. Ivan, you are young and successful, motivated and awash with plans. After setting up a couple of companies, you have proceeded to an e-Commerce business. What are the reasons and what are the matters Ometria deals with? I've been starting companies for over a decade now - learning about various industries and identifying opportunities within them. A few years ago, I noticed that ecommerce was booming, but with so many new online stores starting each year, it was becoming more and more competitive, and harder to succeed. Looking into this further, it became clear that the software ava...

  Cart2Cart series of useful and exciting interviews continues and today we would like to give you a possibility to know more about known PHP and Magento developer - Sander Mangel. He shared with us his brilliant experience and faced challenges during his professional career. What are the major Magento pros and cons? Which solutions he considers as the competitors of Magento? How to cope with data migration? Explore Sander Mangel answers to all these questions. You seem to be a cheerful person who knows how to sing in the rain. Share with us, please, three interesting facts about yourself that are not widely-known. And dispel a secret of counterbalancing personal and professional life? I'm a pretty good cook, it's one of my biggest hobbies specially when I have enough time like weekends or holidays. I love to read, anything from history to detectives and I used to have a pet rat called Kiwi, this weekend I got two new ones; Fiona and Amy. On balancing personal and professional ...