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  Customers buy your products because they want them. They see their value and recognize the benefits only you provide. As great as that might be, it’s only one piece of the puzzle. Having a great product is not enough. You need to make it easy and convenient for people to buy from you. You need to make it pleasant for them so they can keep coming back for more. That’s what a good user experience (UX) is all about. The longevity of your online store depends on it. Is your BigCommerce UX doing what it needs to turn clicks into conversions? Understanding BigCommerce UX The idea behind enhancing your BigCommerce UX design is to put yourself in your customers’ shoes and ask,  “What will make their shopping experience seamless?” Keep asking this question over and over when figuring out what kind of perception users have when interacting with your store. Then, take the necessary steps to fine-tune any aspect of your site that could turn them off from shopping there. Implementing a g...

  Blockchain, NFTs, Web 3.0 – these are buzzwords you'll hear flying around when discussing the future of eCommerce. Cryptocurrency is changing the online marketplace as we know it, and like it or not, it's here to stay. It might be time to consider accepting crypto payments in your store to stay ahead of the curve. How does cryptocurrency work? Should you incorporate it in your online store? What are the drawbacks? In this BigCommerce crypto payments guide, we answer these questions and more. mers without any intermediary facilitating the transactions. These online merchants set up digital wallets for users, allowing them to deposit cryptocurrency assets, which they can use to buy products directly from the store. Payments made through third-party intermediaries : In this setup, online merchants rely on third-party payment providers such as BitPay and CoinPayments to facilitate cryptocurrency transactions. Like other fiat-based payment gateways, these crypto providers allow cu...

  Hackers never sleep. You could go to bed one night and wake up the next day to find your online store hacked. Cybercriminals are always on the prowl, sniffing out weak links and looking for back doors to access business-critical data and sensitive customer information. The effects can be catastrophic for you, your business, and your customers. BigCommerce security is non-negotiable when it comes to protecting your online store. In this guide, we take a deep dive into the steps you can take to avoid becoming another statistic in the latest data breaches. The Importance of BigCommerce Store Security The continued growth of the eCommerce sector has led to significant improvements in how online transactions are conducted. The downside is that this growth has also caught the attention of bad actors looking to make a quick buck from otherwise legitimate transactions. A  2020 report  on cybercrime indicates that the eCommerce industry is among the most susceptible to cyber-rel...