Wix vs. Shopify: Which is Better for E-commerce?
Both Wix and Shopify are very well-known in the e-commerce industry. They started in 2006 and have grown to become favourites among online retailers. Plus, they do similar things, so distinguishing between them is not easy. Both enable users to set up an online store and sell products. Both platforms don't require users to have coding experience. Plus, they have a similar user base. But they were not initially created for the same purpose. Shopify was created because the founders wanted an e-commerce platform to sell their snowboarding gear. On the other hand, Wix started life as a solution that could feature content like blogs, news, and brochures. So, Shopify was conceived as an e-commerce solution from the start, while Wix was more of a content management (CMS). As the year rolled by, the two platforms both changed. Wix now allows Wix users to sell from their websites, and Shopify now also offers content management tools. So, if their offering is so similar, how do you know ho...