Публікації

Показано дописи з червень, 2023

Make Data Based Decisions - Interview with Alex Harris

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  Our today’s guest is the strong evidence for the statement that “If you do what you love, you do it well”. Meet Alex Harris - Creative Director at  Alex Designs LLC , CRO & Website Consultant for e-Commerce, designer, author of an Amazon best seller in 2014 and a person who “does it well” indeed. On the request of Cart2Cart Team, Alex kindly agreed to become a part of fascinating series of interviews and share his thoughts and knowledge on e-Commerce. Q: Okay Alex, let’s get the ball rolling. What is the funniest joke you know? An SEO copywriter walks into a bar, grill, pub, public house, Irish, bartender, drinks, beer, wine, liquor... Q: So, being a Creative Director at Alexdesigns.com nowadays, were where you 10 years ago? What are the biggest achievements of your company and you in particular? ​10 years ago I was working as Creative Director customer acquisitions for eDiets. A popular diet and fitness websites. I handle all their conversion testing, landing pages and ...

Effects of Magento 2 Will Be Like an Atomic Bomb - Interview with Ryan Street

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  A renowned Magento trainer, he knows this complicated platform inside out, and makes a living by sharing useful knowledge about Magento with others. He - is Ryan Street, our today’s interviewee. We asked Ryan to share some of his rich eCommerce experience with our readers, and being a true gentlemen, he said “yes”. Thus, enjoy! 1. Ryan, you’re a Magento trainer and a talented web-developer with lots of experience. What reasons made you choose such a career path? Tell us your story. I love open source! I love the idea that there are platforms out there that can be used, reused, and improved by anyone who is willing. I love that spirit of community and giving. When I started developing in high school, there were not any programs available for people to learn about web development. This was mostly because it was so new. I looked into a few courses and programs in college, but none of them really went the “open source” route. They were mostly just a repurpose of a generic computer sc...

WooCommerce, Magento and Shopify will keep Break-Down the Barriers

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  As the summer has just started, we continue the fascinating series of interviews, talking to the most outstanding members of e-Commerce community. This time, our blog guest is James Bavington, technical director at Creare. We’ve asked James a few questions about the current state of e-Commerce, SEO, advantages of different popular platforms, and he was kind enough to provide us with some interesting answers on a short notice. So, here we go: James, you’re a Magento, WordPress, WooCommerce developer, an SEO expert and an overall e-Commerce specialist. Which one of these activities do you like to do the most? To be honest, that's a difficult question to answer. Each stage of a project can be equally rewarding whether it’s the design, build, optimisation or ongoing digital marketing. If I had to define what I enjoy the most, I guess it would be working with the client to define the strategy and objectives and then working with my team to deliver them. Currently, you’re the Technical...

Interview with Kunle Campbell - Technology is Just Half of the Story

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  The desire to learn is what makes you, our dear readers, being successful entrepreneurs. Keeping that in mind, we continue our exciting and educational series of interviews with online retail experts. Today our guest is Kunle T Campbell, e-Commerce Growth Consultant, e-Commerce Business Advisor and a 2x eCommerce Podcast host. Kunle is specialised on helping online retailers to drive growth and profitability by formulating effective customer acquisition and retention business strategies. Q: Kunle, how did you get into eCommerce? What was that made you interested in world of online retail? I got into digital marketing the boring way - it was my MSc degree electronic business management. I feel in love with a particular module about online marketing. This was back in 2004 - fast forward to 2013, having worked with several businesses in both the B2B and B2C space, I decided to focus on online retail because of the ability to track the entire sales funnel and also because most ecomme...

Cart2Cart In-House Interview - Backstage Performance

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  Have you ever wondered who are the people who stand behind Cart2Cart? Well, today is the very special day when the interviewees of our traditional “Experts Insights” series have become a trio of leading professionals from Cart2Cart Team. Please, meet Stepan, Cart2Cart Project Manager, Nazar, Leading Web Developer, and Tanya, Marketing Manager. Get ready for some fresh, first-hand in-house information! Stepan, Project Manager Q: Stepan, though you joined the team as a Project Manager not so long time ago, you should know the story behind Cart2Cart success. What are the secrets that allowed Cart2Cart to become a recognized leader of its market niche? Yes, I’ve joined an amazing Cart2Cart Team when it already was a solid, market’s leading product. Nevertheless, it wasn’t a hard task to figure out what is the secret of its success. To my mind, the main advantage of Cart2Cart is its unparalleled magnitude and robust functionality. Cart2Cart can boast about the largest number of suppor...

I Don't Want to Make My Customers Think - Interview with Ron Rule

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  As spring has fully come into its power and the fresh air is filled with the scent of flowers, we continue our series of fascinating interviews, presenting you the insights of a worldwide known e-Commerce expert - Ron Rule. A celebrated book author, he has revealed his personal success story and shared some useful tips for arising online shop owners. Enjoy! Ron, you’re a highly recognized e-Commerce writer and marketing specialist. Can you tell us a little bit about your life story? How did you end up being a customer engagement specialist? Most people tend to start on the marketing side and then pick up some technology skills as they go, I was the complete opposite - the nerdy kid in the 80's and early 90's who was tinkering with computers and learning how to program while everyone else was playing sports. I had a couple sales jobs in my late teens and early 20’s, going door to door selling ads and picking up some cool psychological tricks in doing that, but I was still alwa...

E-Commerce Consultant at Inchoo about Working in Any Other Industry

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  Cart2Cart continues its interview series, getting lessons from prominent people of e-Commerce industry. This time, our interviewee is the man driven by passion to internet marketing - Toni Aničić, e-Commerce Consultant at Inchoo and Magento Certified Solution Specialist. Cart2Cart asked Toni a several questions concerning the company he works at, post-migration SEO tips, conversion rate boost, Magento 2 expectations and his personal career path. Toni, the community knows you as e-Commerce Consultant at  Inchoo , but we are sure this is not the only thing you can boast about. As they say “A talented person is talented in everything”. So tell us, please, what do you feel passionate about except e-Commerce? I'm extremely passionate about all sorts of internet marketing stuff as a "T" shaped marketer with deep specialization in eCommerce and SEO. If you meant outside the work, well, I like to play League of Legends, taste home brewed beers and enjoy vacations on a beautiful...